Do any of you listen to This American Life? It’s a radio show piped in through NPR. I subscribe to the free podcast. Recently, I uncovered an episode they did on the mortgage crisis. They had two reporters, Alex Blumberg and Adam Davidson, explain what happened in lay terms.
The response to that episode was so overwhelmingly positive that they did a number of other episodes focused on the current banking crisis. They manage to decode the entire debacle in less than an hour!
The connection I want to make here is no matter how complicated a topic, there is always a value in clarity. It would seem that one can’t talk about credit default swaps or TARP reform without using a lot of jargon. In fact, the host of This American Life, Ira Glass, opens one episode with tape of the head of the FDIC dropping phrases like “mark-to-market accounting.” Glass says the obvious: it’s too confusing. As a result, we don’t know what’s going on.
When you have an important case to make, make it clear. Crystallize. Distill. Come see us. We can help you do that.
And check out This American Life.
http://www.thisamericanlife.org/Radio_Episode.aspx?sched=1285
-Pete
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I stopped here to just say that I liked the concept of scroll-able content and fixed background used on your blog.It really make it more focused.Nice.
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